Photo by oberazzi

When I get requests to develop websites, they come in all shapes and sizes, different businesses require different things. I aim to tailor each solution to each client. Some clients have a look at the portfolio and like what they see. Naturally, this fills me with joy. I love both criticism and praise, it helps me grow as a designer. The client then decides they want something similar for their site.

While it is easy for me to replicate a style of work I have done before, I advocate to each client that this design may not be the perfect fit. No one wants to spend all day trying to fit a triangle into the mould of a circle.

So, here are a few of the questions I get my clients to answer.

How much do you know about web design?

This is purely so I don’t end up communicating in a way which is too ‘techie’. It also works out good either way; if a client knows a lot then they can let me know exactly what it is they want. If not then it allows me more creative freedom as a designer.

Could you tell me the type of services or products your company provides in as much detail as possible?

It is important to outline the specifics of exactly what the business provides so the design and development can be geared towards these services.

What is the main goal of the web site? (what would you like your customers resulting action to be)

Similar to the above, if you want a subscription then the website will focus on that. Some clients want to be called, others want to make a sale. Whatever the message, it needs to be clear early on to the visitor.

How many pages do you think it will take?  Give your best guess

It is important to define the scope of the project. This will make it easier to give a quote and to estimate the duration of the project.

Do you already have graphic images, graphic logo, photographs, etc. that can be used in your website?

The client can definitely lend a hand in this department, as any media lying around will be relevant to the business and will presumably have any relevant branding already there. Branding is about recognition, no one wants to recreate the wheel.

Do you have a colour scheme or just a general idea about how you want your website to look?  If so please describe.

This is important to avoid redundant designs in the early stages. Some people know exactly what they want down to a t. Others are more laid back. Either way for a designer it’s very helpful to learn early on as time is at a premium!

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3. How To Create A Slick, Modern Website Mock-Up In Photoshop

Any owner of a small or budding business will tell you that there is a lot on the table that you have to deal with. You are constantly assessing where your business really stands financially. You have to analyse your resources, dangers, profit and loss. Deal with staff, accountants, clients and family, and all this while trying to drum up new business for the long term.

Now you want a website. Not only do you want one, but it must be professional. All or nothing, your business doesn’t do things half hearted. As a small business, without being too web savvy, it can be difficult to find a web designer / developer who can take on the load of a professional website without needing too much direction.

So, when choosing a designer it is import to consider what it is you need and how much freedom creatively you intend to allow them. Most businesses require an end to end service from website conception down. Some already have a site but simply require a redesign to remain competitive or to add new functionality to the site. Not everybody wants the added stress of developing a website; you may want to just oversee developments behind the scenes.

If your business wants to take the next step to online media then consider what it is you need.

Related posts:

1. 6 Essential Questions To Ask Your Client
2. Website Redesign – What Have You Considered?
3. How To Create A Slick, Modern Website Mock-Up In Photoshop